Kyle Henning
President / Managing Partner
About Kyle
Kyle spent over 20 years as a franchise owner, operating more than 6 locations and learning everything there is to know about what it actually takes to grow a business from the inside out. He served for several years on the Anytime Fitness Franchise Advisory Council where he worked closely with the brand's president, chief marketing officer, and other company leaders. He went on to found 2 companies of his own before transitioning fully into leading Keepbooked as its Managing Partner and President. He brings two decades of real-world ownership into every strategy, every client relationship, and every decision the agency makes.
What makes Kyle's perspective rare is that he has sat on both sides of the table. He knows what franchise owners need from a marketing partner because he spent years being one and being let down by the agencies that didn't get it. That frustration is what started Keepbooked, and that drive is what keeps it growing.
When he's not working, Kyle is feeding his curiosity by catching a new film, exploring new cities and their best restaurants, or tending to his backyard garden when he's actually home long enough to enjoy it. He and his wife Kristi share their home with Cashew, a dachshund mix, whose days are devoted to three things: hunting squirrels, burrowing under every available blanket, and running the household with an iron paw.